Key Dimensions · Integrity: Ability to ensure that information being displayed on a web site or transmitted/received over the Internet has not been altered in any way by an unauthorized party. Content should be unaltered. · Non repudiation: Ability to ensure that e-commerce participants do deny (repudiate) online auctions. Eg: Phishing(cloning of a website) occurs for online web portals of banks. · Authenticity: Ability to identify the identity of a person or entity with whom you are dealing on the Internet. · Confidentiality : Ability to ensure that messages and data are available only to those authorized users to view them. · Privacy: Ability to control use of information a customer provides about himself/herself to a merchant. Privacy is a very big issue online. We are continuously being tracked. We need to be vigilant. · Availability: Ability to ensure that the data/info
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