Shruti Speak's

  E-Commerce (Assignment) 1. What is the future of Indian E-commerce? 2. What are the key drivers for Indian e-commerce? 3. Case Studies Retail,Travel,Auctions. 4. Advantage and Disadvantages of E-commerce? 5. What are the enablers of Indian e-commerce?

1)    SALES REVENUE MODEL- A company gets the revenue by             selling goods, information or services.          Examples:          Marketplaces- buy.com                                  Etsy.com          Live-shopping- iBood          Shopping Clubs- brand4friends                                      Ventre-privee.com 2)    ADVERTISING REVENUE MODEL- A company provides a forum for advertisements and receives fees from the companies that advertise their products.          Examples:          Display Ads-Yahoo           Search Ads- Google          Text Ads- Google,Facebook          Audio Ads- Saavn,Pandora.com          Recruitment Ads- Linkedln          Featured listings- Zomato,CommonFloor          MySpace,TweetLater          Yelp,Hulu          Outbrain,Craiglist          Soptify.com 3)    SUBSCRIPTION REVENUE MODEL- A company charges a subscription fee for the users that access to the content and services offered. Ex

PUBLIC KEY INFRASTRUCTURE A public key infrastructure (PKI) supports the ·        Distribution and identification of public encryption keys ·        Enables users and computers to exchange data over networks   ·        Verify the identity of the other party ·        Enables people and businesses to utilize a number of secure Internet applications. For example, secure and legally binding emails and Internet based transactions, and services delivery can all be achieved through the use of PKI Key Elements of PKI:- A trusted party( certificate authority (CA) )- act as a root of trust and provides services that authenticate the identity of individuals, computers and other entities A registration authority (subordinate CA)- certified by a root CA to issue certificates for specific uses permitted by the root A certificate database- stores certificate requests and issues certificates A certificate store- resid