Google Panda Google Panda is a change to the Google's search results ranking algorithm /as on February 2011.Google's Panda has received several updates since the original rollout in February 2011, and the effect went global in April 2011. Google's new Panda machine-learning algorithm is named after engineer Navneet Panda. Basic goal was to look for similarities between websites people found to be high quality and low quality. Major Objective: The change aimed to lower the rank of "low-quality sites", and return higher-quality sites near the top of the search results. The Panda process Google Panda was built through an algorithm update that used artificial intelligence. Human quality testers rated thousands of websites based on measures of quality, including design, trustworthiness, speed and whether or not they would return to the website . Google has introduced many new ranking factors and some of the older ranking fa
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