The value of the web economy for the G20 countries will nearly double in the coming 4 years i.e. by 2016. This study was carried out by the prestigious Boston Consulting Group with the support of web giant Google.
According to the study, following are the major highlighted points:
- 3 billion people will be using the internet i.e. approx 50% of world population.
- Upsurge of revenue from $2.3 trillion(currently larger than Brazilian economy) to $4.3 tn.
- Currently, 200 million new people are adding to online community annually.
- Nearly 80% of all internet users will access internet via Mobile Phones.
- UK currently the most advanced e-commerce economies.
- China expected to be home to 800 million internet users (more than US, India, France, Germany & UK combined).
- Rise of so called "Internet of Things", where every device from cars to sensors will be connected to the web.
- By 2015, 1 trillion devices will be internet connected (IBM's report).
- Currently, every household (with internet access) researches approx. $3000 worth of goods before purchasing them in traditional stores.
- Internet will go social, customers and companies will engage better.
The BCG research is truly spectacular and looks credible but what the research has failed to capture is the 'balance of employment' between the new, more efficient digital companies and the old-style businesses. But the fact is that the change and the shift to an online world is imminent.
Comments
P.S - You'll even come under the 80% share, once the year "2016" comes, that's what I think.:)...you see...todays generation..they prefer staying connected on the go. :)