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e-commerce notes


Seven Unique Features of E-commerce

1) Ubiquity-Internet is available everywhere.The marketplace is extended beyond traditional boundaries and is removed from temporal and geographic location.Customer convenience is enhanced,and shopping costs are reduced.

2) Global reach-The technology reaches across national boundaries.The marketspace includes potentially billions of consumers and millions of businesses world-wide.commerce is enabled across cultural and national boundaries seamlessly and without modification.

3)Universal standards-There is one set of technology standards.with one set of technical standards across the globe,disparate computer systems can easily communicate with one another.

4)Richness-Video,audio and text messages are possible.Video,audio and text marketing messages are integrated into a single marketing message and consumer experience.

5)Interactivity-The technology works through interaction with the user.consumer are engaged in a dialog that dynamically adjusts the experience to the individual and makes the consumer a co-participant in the process of delivering goods to the market.

6)Information density-The technology reduces information costs and raises quality.Information processing,storage and communication costs drop dramatically.information becomes plentiful,cheap and more accurate.

7)Personalization/customization-The technology allows personalised messages to be delivered to individuals as well as groups.Personalization of marketing messages and customization of products and services are based on individual characteristics.

Comments

kriti said…
nice content!!
kriti said…
nice content!!
Seni varghese said…
nice work....
Geetanjli Ahuja said…
thanks for information its useful...
simran tandon said…
nice content....with useful imformation...

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