Monetize Mobile Apps

How to monetize Mobile Apps?

1.    Set some price to your Apps 

·         Set some price to your app, it gives you revenue in return.

·         Apple use to keep 30% of it.

·         Include ongoing cost, i.e. Support, hosting, publishing ,etc

·         Provide free updates to customer.

·         Higher the price lowers the demand. So, fix the price according to the market.

2.    Advertise your Apps

·         If you are making free apps then advertise it with Google AdSense.

·         Advertising depends upon the lifespan of Apps, i.e. One-time or Long lifespan.

·         It requires lot of download to acquire sizable money.

3.    Provide facility of In-App-Purchase

·         Show lot of flexibility to the customer to purchase any thing from your apps. Provide free download to the premium customers.

·         Define different types of mode of transaction.

·         Provide some coupons, tokens to the valued customers.

4.    Use Subscriptions to Monetize Apps

·         In Order to get something new to the customer, then customer must get subscriber for it.

·         Mostly use for Games, calendar Apps, etc

·         But not widely used.

5.    You can also take Sponsorships / Promotions.

·         It is used promote your App.” Brought to you by #####  ”.

·         It is very similar to Advertising, As Company pay to feature their Product or Service.

6.    Use of Analytics.

·         People will for the analytic data from your Apps.

·         It is widely use to monetize Apps. Google Analytics and AdSense

·         Not against Apple’s Standard TOS to collect. 

Google AdMob

·         You can easily develop your revenue by using AdMob.

·         Google AdMob provides a free, flexible way to earn money from your Apps.

·        AdMob has helped over two million publishers grow their businesses in the last 10 years

·         Connect your Apps with the right ad at the right time as they seek information on the go.

·         Display ads on your Apps that are suited to your audience's interests, and earn from valid clicks or impressions.

·      Easily add a custom search engine to your App your panel, and earn from ads on the search results pages.

Benefits

·    Google AdMob work with million of advertising organisation so that they provide high delivery of Ads on your assets.

·         You can easily control the type of Ads appear on your Apps.

·         You will get detailed information about your customer, views, search words, etc.

·         You will know your Customer.

·         It is totally free to use.

How you can use it?

·         You make your Apps ad spaces available by pasting ad code on your Apps, and choose where you want the ads to appear.

·         Advertisers bid to show in your ad spaces in a real-time auction. The highest paying ad will show on your Apps.

·         They handle the process of billing all advertisers and networks for the ads on your Apps, to make sure you receive your payments.