How to monetize Mobile Apps?
1.
Set some price to your Apps
·
Set some price to your app, it gives
you revenue in return.
·
Apple use to keep 30% of it.
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Include ongoing cost, i.e. Support,
hosting, publishing ,etc
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Provide free updates to customer.
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Higher the price lowers the demand. So,
fix the price according to the market.
2.
Advertise your Apps
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If you are making free apps then
advertise it with Google AdSense.
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Advertising depends upon the lifespan
of Apps, i.e. One-time or Long lifespan.
·
It requires lot of download to acquire
sizable money.
3.
Provide facility of In-App-Purchase
·
Show lot of flexibility to the customer
to purchase any thing from your apps. Provide free download to the premium
customers.
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Define different types of mode of
transaction.
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Provide some coupons, tokens to the
valued customers.
4.
Use Subscriptions to Monetize Apps
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In Order to get something new to the
customer, then customer must get subscriber for it.
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Mostly use for Games, calendar Apps,
etc
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But not widely used.
5.
You can also take Sponsorships / Promotions.
·
It is used promote your App.” Brought
to you by ##### ”.
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It is very similar to Advertising, As
Company pay to feature their Product or Service.
6.
Use of Analytics.
·
People will for the analytic data
from your Apps.
·
It is widely use to monetize Apps. Google
Analytics and AdSense
·
Not against Apple’s Standard TOS to
collect.
Google AdMob
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You can easily develop your revenue by
using AdMob.
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Google AdMob provides a free,
flexible way to earn money from your Apps.
· AdMob has helped over two million
publishers grow their businesses in the last 10 years
·
Connect your Apps with the right ad at
the right time as they seek information on the go.
·
Display ads on your Apps that are
suited to your audience's interests, and earn from valid clicks or impressions.
· Easily add a custom search engine to
your App your panel, and earn from ads on the search results pages.
Benefits
· Google AdMob work with million of
advertising organisation so that they provide high delivery of Ads on your assets.
·
You can easily control the type of Ads
appear on your Apps.
·
You will get detailed information about
your customer, views, search words, etc.
·
You will know your Customer.
·
It is totally free to use.
How you can use it?
·
You make your Apps ad spaces available
by pasting ad code on your Apps, and choose where you want the ads to appear.
·
Advertisers bid to show in your ad
spaces in a real-time auction. The highest paying ad will show on your Apps.
·
They handle the process of billing all
advertisers and networks for the ads on your Apps, to make sure you receive
your payments.
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